So you’ve got a brand new business website, and now you want to rank it in Google so you can get people to your page.
But every SEO company you talk to is going to charge THOUSANDS of dollars and take months to get any results.
Well, don’t despair. Despite what you read from the “webmaster” blogs. Ranking a new site is easy – and you can do it for free.
In this blog, I’ll reveal the fastest way for you to start ranking #1 for search terms in Google – even if your website is brand new.
So, there’s a misconception out there that SEO is hard…
Truthfully, it is. If you’re trying to rank for a competitive term such as insurance or credit card.
Because there’s a lot of competitors looking to rank for that keyword as well, and there’s a lot of websites which have been ranking for a long time -which are often hard to move out of their #1 position.
But, in this blog, I want to show you how to get your website rank #1 for long tail keywords. To help you get your first thousand visitors a month through SEO.
Ok, the first thing to understand it this….
As a small business owner – you don’t need to rank for keywords that have thousands of monthly searches.
You couldn’t handle that amount in a small business, So, the thought of it is often a lot better than the reality.
As a small business owner, what you should be looking to do is start ranking for long tail keywords?
So long tail keyword is a keyword phrase, generally more than two words long – any phrase that’s three, four, five words long.
You should look for long tail keywords getting about 100 to 150 searches per month.
Because the number one position in that search term will get about 20 to 30 monthly visitors.
If each week you build webpage attracting 20 or 30 more people to your website, then you will eventually have your first 1000 monthly visitors.
And, you’ll start to leads and sales coming from SEO.
To do this, first, you need to use is a keyword tool.
There’s a lot out there. The most common free tool is Google AdWords – key word planner.
You don’t need to run AdWords, you can sign up for a free account, and that’ll allow you to use their keyword planner.
Bear in mind in the Google AdWords keyword planner, if you’re not using a big enough budget, they do restrict some of the data from you, but it’s still a great place to start to get keyword ideas.
Some of the other tools you can use are the keywordtool.io. There’s Uber suggest, which is another cool free tool.
The one I use is KWfinder.com. It does have a free version so you can jump on and play around with it.
But to see all the data and have unlimited searches you’ll need to upgrade for around $50 a month.
What I love about KWFinder is, it’s got a super intuitive dashboard, so even if you knew nothing about SEO or keywords, you could still understand what you’re doing.
It’s got cool charts that tell you which keywords are simple to rank for, which keywords are moderate, which keywords are hard.
It also shows you monthly traffic volumes and trends. And which pages are currently ranking for your keyword.
The reason it’s important to know who is currently ranking #1 is…
When it comes to SEO, what you’re trying to do is – be better than the webpage currently occupying the #1 spot.
What KWFinder allows you to do is you go and find a keyword, you look who’s ranking number one, and then inspect that webpage.
Then all you need to do is try and beat that webpage.
What do I mean by “BEAT” that webpage?
Let’s say you go to that page and they have a 400-word blog.
What you would do is you go and write a 1000-word blog and fill it with useful content.
Plus also use lots of images and multimedia. Maybe put an audio file or a video in there, and I’d optimise those video for the keyword your trying to rank for.
Simply put, you’re trying to blow the other content out of the park.
Because Google wants good content, and they will rank you above the current #1 if your content is stronger.
You can go another step further and put the leading domain into a tool like SEMrush.
SEMrush is a tool which will crawl your competitor’s website and show you all of the backlinks pointing that site.
You can look at their link profile, and often with most of these smaller web pages, they either don’t have any links or if they do have links, they’re weak links.
And you can then replicate their link profile and try to improve on their links.
But if your just getting started with SEO, I would suggest you focus on the content, to begin with.
What you’ll find is if you continually go out there, and you’re crushing the content currently ranking for your target keywords.
Over time … It may take three to six months,
You’ll start to see your content move up those rankings.
And Before you know it, if you’ll have 100+ pages of content on your website – each getting 20 – 30 searches a month.
As a small business, that’s a lot of traffic coming in each month. And you should begin to see your leads and sales increase.
And if you hate writing you can get most of the content created through services like Fiverr or Up-Work.
But, remember with SEO, it is a longer-term strategy.
Even though you may start ranking for some keywords right away, it pays to take a long-term approach.
So, if you believe you’re still going to be in business in 12 months time…
Then SEO is a fantastic strategy to start today and start building the foundations of your online presence in the future.
SEO is a competition. Understanding how to beat the site ranking #1 is the fastest and easiest way to grow your search traffic. Feel free to comment down below if you’ve got a fresh SEO strategy to share.